The Source: "hip-hop culture is being snatched right out from under us"

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Extract from a curious
editorial in The Source. Any comments?

"Hip-hop is the voice of a generation who struggled to make something out of nothing. But now that mainstream media has become extremely comfortable with hip-hop, it’s clear that they’ve begun changing it to fit their standards. Eminem’s blonde-haired, blue-eyed persona has been unanimously accepted, and as a result, he’s become the machine’s poster-boy to influence an audience completely enamored in a once forbidden, predominantly Black and Latino culture.

Just like generations past, when Jazz and Rock’n Roll were lost, it seems that . The way things are going, ten years from now, when the mainstream media looks back and explores the topic of hip-hop, it’s quite possible that the important accomplishments of some of our culture’s strongest artists, from Kool Herc and Afrika Bambattaa, to KRS-One to Tupac, will be ignored in favor of familiar faces like Eminem.

As the only truly unrestricted voice for the hip-hop community, THE SOURCE is the one medium that can accurately document and protect our culture’s growth and achievements. With that power comes the responsibility to expose any person or company who affects our culture negatively. In light of the recent chain of events, hip-hop must heed the wake up call. We can’t just sit back while our culture is raped and pillaged. Hip-hop is all we have. We must remain steadfast in our beliefs and ideals.

Hip-Hop's integration into the corporate world and mainstream society is a testament to the strength of our voice—one that speaks to and for a generation of young people from all backgrounds, ethnicities and social conditions. But as our culture's power grows, we must beware of those that would take it away from us. "

stevo (stevo), Monday, 23 December 2002 17:08 (twenty-three years ago)

they never explain why they feel that hiphop is being snatched from under them, besides referencing the eminem/benzino wars (and their ties to benzino) and the fact that eminem is white and also popular. the editorial is a dud.

geeta (geeta), Monday, 23 December 2002 17:23 (twenty-three years ago)

On which planet is Eminem "unanimously accepted."

s woods, Monday, 23 December 2002 17:24 (twenty-three years ago)

On the planet of overliteral interpretations of hyperbole.

Nick A. (Nick A.), Monday, 23 December 2002 17:26 (twenty-three years ago)

hip-hop rhetoric will find a way to assert that the genre is somehow experiencing persecution, even if it has to turn backflips to do it

J0hn Darni3ll3 (J0hn Darni3ll3), Monday, 23 December 2002 17:28 (twenty-three years ago)

Eminem may be becoming a part of a dangerous, corruptive cycle that promotes the blatant theft of a culture from the community that created it. Willingly or not, he is being used as a tool by the corporate machine to steal hip-hop and make it their own.

yup, eminem "stole" hip-hop and made it "corporate" while poor jay-z and nas and etc are suffering on tiny grassroots indie labels...who are they kidding?

geeta (geeta), Monday, 23 December 2002 17:30 (twenty-three years ago)

Attempting to preserve a culture = ensuring that culture's death through stagnation

J0hn Darni3ll3 (J0hn Darni3ll3), Monday, 23 December 2002 17:36 (twenty-three years ago)

The Source = separatist propaganda sponsored by Fubu.

maria b (maria b), Monday, 23 December 2002 18:13 (twenty-three years ago)

I've no problems with the idea of preservation (I don't believe preservation and change have to cancel one another out), and I think the one possibly strong point in that excerpt is a legitimate concern that some hip-hop pioneers could eventually be written out of the history books (many already have been, surely). I just seriously doubt the "mainstream" media--first of all, I'd like to know who/what they mean by that--will be alone in this un-doing.

I honestly don't read the Source enough to know, but aren't they, like, just as a-historical as every other music magazine?

s woods, Monday, 23 December 2002 18:14 (twenty-three years ago)

eminem = elvis?

i hope hip hop gets completely stolen out from under their feet. it's time we get a new adventurous, forward thinking music

JasonD (JasonD), Monday, 23 December 2002 18:21 (twenty-three years ago)

Well, the Source has its own interesting history--the Made Men/Almighty RSO backstory leading up to this is pretty fascinating/horrifying.

Douglas, Monday, 23 December 2002 18:32 (twenty-three years ago)

Eminem=Pat Boone

Hip hop is fast becoming jazz. It's being split right down the middle into Al Hirt/Kenny G (watered down pop-pap) vs. Ornette/Sun Ra (over-intellectualized for the college kids smoking doobs).

Horace Mann, Monday, 23 December 2002 18:36 (twenty-three years ago)

Culture is not a limited resource.

Nick Mirov (nick), Monday, 23 December 2002 18:45 (twenty-three years ago)

This is a side issue but I can't let it slip by:

Horace Mann, how is Sun Ra over-intellectualized music? How much of it have you actually listened to, and what? If you are talking about the reputation his music has, maybe you are correct; and if you are talking about who show up for the shows (in Philadelphia anyway, the only place I've seen the Arkestra perform), well, you do see a lot of white folks there, including college age stoners. But that also depends a fair amount on the venue, and it's not as though he and the Arkestra have no black following.

I also think it's insulting to suggest that either artist did what they did in order to attract a whiter audience.

Jazz's gradual loss of a popular audience has more to do with moving away from dance than anything else, in my opinion.

Rockist Scientist, Monday, 23 December 2002 18:55 (twenty-three years ago)

Not to mention how are big-selling hip-hoppers like Nas, Jay-Z, Eminem et al "watered-down pop pap"....???

That "safe/over-inteelectualized for the college white kids/suburbanites" trope really needs to be retired...

Ben Williams, Monday, 23 December 2002 19:07 (twenty-three years ago)

Horace is pretty much on-the-money, in my eyes. Not necessarily in regards to Sun Ra (whom I've never been that fond of, but don't know enough about to pass judgement on), but about hip hop approaching the post-Coltraine stasis of jazz. Of course, saying such a blanket statement is enough to incite any purist to debate until hell freezes over, but... lemme just put it this way. I used to listen to hip hop. Now, I don't; because it just, flat out, rarely excites me anymore. But, having said that, maybe the gradual loss of a popular audience is just what any genre needs to regain a greater sense of integrity. I dunno. Integrity and isolationism are right there next to each other, aren't they... separated by a line thinner than Prince's ass crack. :)

maria b (maria b), Monday, 23 December 2002 19:09 (twenty-three years ago)

Jazz wasn't static post-Coltrane (at least say post-Marsalis, and even then we can argue). Hip-hop isn't static now.

Ben Williams, Monday, 23 December 2002 19:11 (twenty-three years ago)

Benzino's comparison between Eminem and Hitler is the most FUCKING STUPID thing I have ever heard in my life: such a complete lack of basic historical knowledge

robin carmody (robin carmody), Monday, 23 December 2002 19:20 (twenty-three years ago)

of course, my comments do not refer at all to the MUSIC itself, but its place in society.
I like Nas, and I like Coltrane and Sun Ra.
But history repeats itself like a Flava Flav "don't believe the hype!" and I see Hip Hop being embraced, if not ensconced by the next gen of academics (current college kids) in the exact same way they embrace jazz 40 years ago and essentially snobbed out of relavence to the larger world.
It's nowhere near at the same degree, but as much as I like J5, I don't see them as innovators at all. They're more like Lenny Kravitz stealing Hendrix & Zep riffs. They remind us of what was so good about what they're stealing, but they're not leaving anything to actually build on.
And really, where else are you say something inflammatory if not a forum like this.

Anyway, I think there's room for middle class rap. Def. Del the Funkee is an example and hey, even the Beastie Boys. But Eminim has made the same album three times, he's become sorta like Lenny Bruce at the end, when LB would just stand on stage and read his court transcripts.

Horace Mann, Monday, 23 December 2002 19:30 (twenty-three years ago)

The underlying decent impulse to the whole thing is the basic integrity-fear. Large portions of the genre have geared themselves toward sales, growth, success. But now that those things aren't achievements anymore -- now that hip-hop isn't "claiming" a piece of the mainstream but actually is a piece of the mainstream, now that it's open to white kids in the Midwest to sell more records than rappers previously dreamed -- obviously this new ground is going to provoke some uneasiness. And it's not surprising that this uneasiness comes in the form of fretting about integrity. "We were taking over the system," it says, "but I fear that we've become the system oh no!!"

(The idiocy of the argument is to pretend that this is anything other than the regret or cold feet of ownership -- to pretend that someone else, whether Eminem or "the machine," is responsible for it. No one screwed rap. Rap is winning -- what all of this fretting should be figuring out is on what terms.)

nabisco (nabisco), Monday, 23 December 2002 20:04 (twenty-three years ago)

Since when is hip hop losing a popular audience?! It seems to be doing fairly well.

Rockist Scientist, Monday, 23 December 2002 21:16 (twenty-three years ago)

Since when is hip hop losing a popular audience?! It seems to be doing fairly well.
Yeah...well...thats part of the percieved problem.
"(Obscure == Hip and cool) vs (Mainstream == Stale and stagnant.)"

Lord Custos Omega (Lord Custos Omega), Monday, 23 December 2002 21:24 (twenty-three years ago)

you gotta love racism

Mr Noodles (Mr Noodles), Monday, 23 December 2002 21:37 (twenty-three years ago)

"Kool Herc and Afrika Bambattaa, to KRS-One to Tupac, will be ignored in favor of familiar faces like Eminem."

Actually based on cursory looks at MTV and VH1, to pick the most salient examples, there is a fetish for pronouncing one's allegiance to "old school" hip-hop and citing people like Grandmaster Flash, Bambaataa, etc. They appear on "history of hip-hop" documentaries all the time. Hip-hop is more likely to suffer from a surfeit of historical consciousness than the reverse.

"As the only truly unrestricted voice for the hip-hop community, THE SOURCE is the one medium that can accurately document and protect our culture’s growth and achievements"

This betrays the purpose of the editorial.

Hip-hop has always had room not just for a multiplicity of sensibilities but also different ethnicities as well. THE SOURCE's hip-hop orthodoxy has just a bit more "authenticity" than the imagined sacrilege they imagine is being perpetrated by the Evil Corporations. They take fun out of hip-hop. To what ends do they imagine their version of hip-hop was working--was some kind of political revolution in the works before Universal Music Group stepped in and co-opted it? Hardly.

Everytime I pick up David Toop's "Rap Attack" I mourn for the hip-hop writing that could have been: good natured and open-minded, optimistic and not overly anxious about authenticity.

Amateurist (amateurist), Monday, 23 December 2002 21:46 (twenty-three years ago)

yeah, the SOURCE is just a bunch of AUTHENTICISTS!

Shakey Mo Collier, Monday, 23 December 2002 22:42 (twenty-three years ago)

Hip-hop is more likely to suffer from a surfeit of historical consciousness than the reverse.

I think this statement is OTM. Not all early hip-hop was good, but you might think it was pure genius considering how some fall all over themselves namechecking early and often obscure artists. In addition, much early hip-hop, while important as far as laying the foundation for later innovation, is pretty boring to listen to. I love Kool Keith, but I rarely throw on the Ultramagnetic MCs anymore; I would greatly prefer to hear Dr. Dooom or Octagonacologist. Some of this probably has to do with the diversification and advance of production technology, I guess.

Just like generations past, when Jazz and Rock’n Roll were lost

When was Jazz lost? Are Jazz artists primarily anglo these days and I just don't know it? Or is it "lost" simply because the artists and audience aren't exclusively black?

webcrack (music=crack), Tuesday, 24 December 2002 01:12 (twenty-three years ago)

If they had only listened to Professor Griff!

Rockist Scientist, Tuesday, 24 December 2002 01:21 (twenty-three years ago)

http://www.widemedia.com/fashionuk/news/2001/02/28/rapsnakcs.jpg

Jonathan Williams (ex machina), Tuesday, 24 December 2002 01:27 (twenty-three years ago)

"...But now that mainstream media has become extremely comfortable with hip-hop, it’s clear that they’ve begun changing it to fit their standards..."

This is where I stopped reading the article. I fear for the extreme stupidity of what follows. Should I read the rest? ;-/

donut bitch (donut), Tuesday, 24 December 2002 02:21 (twenty-three years ago)

five months pass...
*poof*

Lord Custos Epsilon (Lord Custos Epsilon), Wednesday, 4 June 2003 16:49 (twenty-three years ago)


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